henn.house

SEO Audit Services in Marietta, GA

Think of an SEO audit like a doctor's visit for your website. You would not start treatment without knowing what is wrong. We examine every part of your online presence and tell you exactly what is holding you back.

Why It Matters

You Cannot Fix What You Cannot See

Most businesses we talk to know their website is not performing as well as it should. Traffic is flat, leads are slow, and competitors seem to rank higher for no obvious reason. But they do not know why.

An SEO audit reveals the specific problems holding you back. Not vague generalities. Specific, prioritized issues with clear solutions. We tell you what is wrong, why it matters, and how to fix it.

We helped a deck builder identify Entity Alignment gaps during an audit. After fixing those gaps, they went from invisible to number one in Google Maps in 3 weeks.

Before
No idea why rankings are stagnant
Hidden technical issues slowing the site
Content gaps you don't know about
Entity Alignment issues confusing Google
Competitors ranking higher without explanation
After
Clear picture of every SEO issue
Technical problems identified and prioritized
Content opportunities mapped and ready
Entity Alignment gaps revealed and fixed
Action plan to outrank competitors

Technical Audit

Under the Hood of Your Website

Technical SEO is the foundation everything else sits on. If your site has technical problems, no amount of content or links will fix your rankings. We check everything.

1

Site Speed and Performance

We test load times on mobile and desktop. Slow sites lose visitors and rankings. We identify exactly what is slowing your site down, whether it is images, scripts, hosting, or code.

2

Crawlability and Indexation

Can Google actually find and index all your important pages? We check for crawl errors, blocked pages, duplicate content, and indexation issues that prevent Google from seeing your content.

3

Mobile-First Performance

Google uses mobile-first indexing. If your site does not work perfectly on phones, your rankings suffer. We test on actual mobile devices, not just desktop simulations.

4

Core Web Vitals

Google's performance metrics that directly affect rankings. We measure LCP, FID, and CLS, and identify specific fixes to bring each into the green zone.

Common Technical Issues We Find

  • Missing SSL certificate or mixed content warnings
  • Broken redirects creating 404 chains
  • XML sitemap not submitted or outdated
  • Robots.txt accidentally blocking important pages
  • Canonical tags pointing to wrong pages
  • Render-blocking JavaScript killing load times

Tools We Use

We use professional-grade tools including Screaming Frog, Ahrefs, Google Search Console, PageSpeed Insights, and custom crawlers. We cross-reference data from multiple sources to get the most accurate picture possible.

On-Page Audit

Your Content Through Google's Eyes

On-page SEO is about making sure every page on your site clearly communicates its topic to Google and provides value to visitors. We audit every page for optimization opportunities.

We check title tags, meta descriptions, header structure, content quality, internal linking, schema markup, and keyword targeting. We also analyze your content against top-ranking competitors to find gaps.

Title tags and meta description optimization
Header tag hierarchy and structure
Content depth vs. competitor content
Keyword targeting and cannibalization check
Internal linking structure and opportunity
Schema markup presence and accuracy
Image optimization and alt text
Content freshness and update frequency
YOURBUSINESSGoogle ProfileWebsiteCitationsENTITY ALIGNMENT

Entity Alignment Audit

How Google Understands Your Business

This is the part most SEO audits miss. We analyze how Google understands your business as an entity. Your name, your services, your location, your reputation, and how all of these connect across the web.

We audit your Google Business Profile, your directory listings, your NAP consistency, your review profile, and your website's entity signals. Where there are gaps or inconsistencies, we find them and show you exactly how to fix them.

Entity Alignment issues are often the hidden reason a business cannot rank despite doing "all the right things." Our audit reveals these invisible barriers.

Competitive Analysis

Understanding Why Competitors Rank Higher

We do not just audit your site. We audit your competitors too. Understanding why they rank higher gives us a clear roadmap for what you need to do to overtake them.

We analyze their content strategy, their backlink profile, their Entity Alignment, their review profile, and their technical setup. This reveals both the gaps you need to close and the opportunities they are missing.

Backlink Profile Comparison

Who links to your competitors but not to you? These are opportunities. We identify the most impactful link gaps.

Content Gap Analysis

What topics are competitors covering that you are not? Which of their pages drive the most traffic? We map every gap.

Entity Alignment Comparison

How well do competitors align their entity data vs. yours? Often the ranking difference comes down to entity clarity.

The Deliverable

A Roadmap, Not Just a Report

Our audit is not a 100-page document full of jargon that sits in a drawer. It is a prioritized action plan that tells you exactly what to fix first, second, and third based on potential impact.

Priority Ranking

Every issue is ranked by impact and difficulty. Fix the high-impact, easy wins first. Save the complex but lower-impact issues for later.

Clear Instructions

Each recommendation includes step-by-step instructions. Whether your team implements or we do, the path forward is crystal clear.

Walkthrough Session

We walk you through the entire audit on a call. You will understand every finding, every recommendation, and every priority. No confusion.

Service Area

Based in Marietta. Auditing Sites Across Metro Atlanta.

We are based in Marietta, GA. For local businesses, our audit includes a deep dive into your local SEO and Entity Alignment, something generic SEO audit tools cannot provide.

Our local market knowledge means we can benchmark your performance against actual local competitors, not national averages that do not apply to your situation.

Marietta
Kennesaw
Smyrna
Atlanta
Roswell
Alpharetta
Sandy Springs
Acworth
East Cobb
West Cobb
Vinings
Woodstock

FAQ

Questions About SEO Audits

How long does an SEO audit take?

A thorough SEO audit typically takes 1 to 2 weeks. We do not rush it because missing something defeats the purpose. You will receive a detailed report with prioritized recommendations you can actually act on.

What do we get at the end of the audit?

A comprehensive report that covers technical issues, on-page problems, local SEO gaps, competitive positioning, and a prioritized action plan. We walk you through every finding so you understand what matters most and why.

Do we need an audit before starting SEO services?

We strongly recommend it. Starting SEO without an audit is like a doctor prescribing treatment without an examination. The audit tells us exactly what is wrong so we can focus on what will make the biggest impact.

Can we implement the recommendations ourselves?

Absolutely. We design the audit report to be actionable whether your team implements it or we do. Each recommendation includes the issue, why it matters, and step-by-step instructions for fixing it.

How often should we do an SEO audit?

A comprehensive audit should be done at least once a year. Google updates its algorithm hundreds of times a year, competitors change their strategies, and your own site evolves. Annual audits catch problems before they become serious.

Ready to Find Out What Is Holding You Back?

An SEO audit is the fastest way to understand why your website is not performing. Let us show you what is broken and how to fix it.

We respond within 24 hours

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